Where meetings
are made.
MeetLab helps companies across Europe scale their B2B sales by creating structured, high-quality meetings with the right decision-makers, in the right markets, at the right time.
About MeetLab
MeetLab is a specialised partner for companies that want more than just dials. We design and operate appointment-setting functions that feel like a natural extension of your own sales organisation.
We help you generate qualified B2B meetings with decision-makers in your target segments. Our work is structured, metrics-driven and designed to support long-term pipeline growth.
- Clear positioning: we focus on outbound B2B meetings.
- Process-first approach with scripts and feedback loops.
- Transparent reporting on funnel performance.
Every engagement starts with understanding your ideal customer profile, markets and sales process. From there, we design messaging tailored to your reality.
- Align with your ICP and value proposition.
- Shared definitions for "qualified meetings".
- Iterative tuning of scripts and channels.
What we do
We provide end-to-end support for outbound meeting generation – from raw lists to held conversations with the right stakeholders.
B2B appointment setting
Structured outbound calling and follow-up to book meetings with relevant decision-makers in your target accounts.
Lead qualification
We qualify interest, timelines and fit, and keep future opportunities warm so your sales team focuses on the right conversations.
Multilingual outreach
Support for multiple European languages and markets, allowing you to expand without building local teams from day one.
Industries we serve
MeetLab works with companies ranging from scale-ups to established brands. Our common denominator: complex B2B offerings that require real conversations.
SaaS & Technology
Subscription-based and complex software solutions where education and timing are key to securing meetings.
HR & Services
From staffing to HR platforms – we book calls with HR leaders, hiring managers and business owners.
Marketing & Agencies
Creative, digital and performance agencies that need a consistent inflow of qualified discovery calls.
Telecom
Solutions within telecom, connectivity and communication where recurring relationships matter.
Finance
Financial products, advisory, pensions and other services with regulated or complex buying journeys.
Public Procurement
Providers navigating public tenders who need structured outreach to the right stakeholders.
Languages & markets
Your growth doesn’t stop at one border. We support outreach in multiple European languages and can help you open up new markets.
Depending on your needs, we can cover one or several regions at the same time – from Nordic markets to DACH, Benelux, Southern Europe and beyond.
We adapt messaging, tone and cadence for each market, respecting local culture while staying aligned with your brand. That way, every meeting feels relevant and professional – regardless of language.
Let’s talk about your next meetings.
Whether you want to test a new market, support an existing sales team or build a dedicated outbound engine, we’d be happy to explore what MeetLab could do for you.
Contact usTell us briefly about your company and target markets – we’ll take it from there.